Best Western Hotel

Driving on a flat desert highway with the sun baking the asphalt you can look out ahead and see the moving and shifting waves of heat distorting objects on the horizon.  The same “black magic” can be seen on a black roof on a hot summer day.

Take, for example, the roof on the Best Western Hotel in Redding, California.  On a typical 95 degree day the asphalt parking lot was measured at over 134 degrees.  But up on the hotel roof it was even hotter.  One section of the roof covered with a gravel ballast was over 139 degrees – hot enough to burn a fire-walker’s toes.

Walking around other areas of the hotel roof revealed a section with a white granular cap sheet at 129 degrees and a white aluminum roof at 125 degrees.  No doubt this hotel is under the spell of high cooling costs.

       
But there is a simple solution to break the spell.  A Duro-Last® Cool Zone roof was installed over one section of the hotel.  The Cool Zone roof measured just 97 degrees.  The only place much cooler was the swimming pool at 87 degrees.

A Cool Zone roof  reflects over 86% of the sun’s energy.  An added bonus:  the Cool Zone Roofing System offers long term leak-proof protection. 

It’s not magic, it’s the Cool Zone system:  “The World’s Coolest Roof.”